Sunday, May 03, 2009

To Save Pontiac

One of the big stories in Michigan is the demise of the 80 year old Pontiac brand of automobile. General Motors plans to phase it out by late 2010.

I have never owned a Pontiac but my father has owned a couple and they were nice cars. I certainly do not want to see them die out for several reasons, not of the least of which is it would be one more Michigan brand down the proverbial toilet.

A Pontiac dealer in Davison Michigan (a modest sized community just outside of Flint) named Jim Waldron has made GM an offer to purchase (video embedded at link) the brand and resume production of the Pontiac. If it was just him I would be skeptical that it was nothing more than a pipe dream, but he does have other investors interested as well. He would use abandoned plants to set and begin production.

GM says not so fast and Pontiac is not for sale and that the Government rescue plan includes the phasing out of Pontiac (video embedded at link). If the purchase plan is serious and the money is there why not? Some find it difficult to believe that the rescue plan would rather destroy a brand than save it through sales.

Perhaps the new bosses in Washington do not want a company that they are gaining control of to face private sector competition? Perhaps if he offered Obama a bunch of stock gratis he would get the brand name for free. Perhaps the UAW would rather see people unemployed than they have to deal with another manufacturer.

They may not place it in Michigan if they get it, unless they get a few incentives, but at least it would be American workers making American cars.


Blogger Gayle said...

"American workers making American cars"! What a novel idea, Shoprat. Unfortunately this government will never go for it! :(

12:02 PM  
Blogger Always On Watch said...

I don't quite understand why the Pontiac make is being consigned to the dustbin.

12:05 PM  
Blogger Mike's America said...

Maybe GM wants to retain owneship of the brand in case they choose to restart production at some point?

Frankly, I'd rather see the brand pass to a new company which is unfettered by all those ridiculous union contracts. They would surely make better cars at a lower cost than GM now or in the future.

12:20 PM  
Blogger Donald Douglas said...

Saw some beautiful pictures of the GTO the other day. Sad day when GM lets that brand go...

12:55 PM  
Blogger Chuck said...

The auto industry and the auto unions both have a long history of shooting themselves in the foot.

6:22 PM  
Blogger Average American said...

Hmmmm, let someone buy Pontiac and continue making them. Save a bunch of good paying American jobs-----NAH----makes way to much sense!

11:21 PM  
Blogger Z said...

I hate it. Hershey's is gone. Pontiac's gone. America's slip sliding away............

12:25 AM  
Blogger Bloviating Zeppelin said...

Why not, you ask? It's not about the cash necessary for the sale, apparently. It's about the CONTROL. The federal government could not CONTROL Pontiac, then, and couldn't FORCE Pontiac into vehicles the government wants them to make rather than vehicles the populace wish to actually purchase.


9:23 AM  
Anonymous Anonymous said...

It’s really a shame that Pontiac is being cut. Alot of great cars came out of the brand. Pontiac is an icon in the automotive world. Yes, some might not like the newer cars but no reason to send Pontiac to the grave. Seriously - look at some of these cars and say that Pontiac isn't something worth keeping.

That's what I thought!

8:05 PM  
Blogger christian soldier said...

1968 Pontiac Catalina (yellow)-my first car...It is my understanding that 'she' is still in working order today (body rusted due to salt placed on roads in MI)
The unions have killed the auto in industry in Detroit - Michigan..

3:50 AM  
Blogger Joe said...

The key to the profitability of ANY product is control of the landed cost of each unit. The most ANY company can affort to budget for labor costs is 40% of the landed cost. This cannot be done if things stay as they are. Therefore, if any brand, car, newspaper, school system or anything, wishes to remain solvent, it must do so in a "Right to Work" state. This, of course, flies in the face of the "make me rich doing assembly line work" mentality.

3:20 PM  
Blogger Z said...

Joe.."in a "right to work" state or China, huh?

9:54 AM  
Blogger Z said...

could some of you go help out with the fellow's post at Gayle's place about how the Bible doesn't mind abortion or gay marriage? I'd love to hear people far smarter than I am telling him the truth!!

6:12 PM  
Blogger JerryH said...

Hi Don
I am puzzled by the Obama fever that seems to captivate the nation. Seems that charisma has more value to us as a nation than the priciples of the Constitution....I am concerned that what we see is just smoke and mirrors and political business as usual.


8:32 AM  
Blogger JerryH said...


You can email me at:


8:34 AM  
Blogger dmarks said...

Pontiac is really 116 years old, as it dates back to Oakland before the name change.

Anon: But what is it now? Dead in the water. The modes all have uninspiring names, and are (all but one) well below average in quality. Can you honestly reconcile today's Pontiac product line with its glorious past, and the one-time "We Build Excitment" slogan?

The unions have killed the "domestic" auto industry. It is not logical to pay someone twice as much to build a below-average product.

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Blogger Steven said...

first go to sign opetition and reaad white paper. People want to drive cool looking cars and Pontiac can get back to making just that. No more minivans and such,
checkout some Trans Am ideas people have already designed. There is a GM factory sitting idle in Springhill Tenn. that could be opened and Pontiac's built creating 60,000 jobs. Remember,Pontiac sold as many cars in 08&09 than Audi & Volvo COMBINED!

9:48 PM  
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This cannot be done if things stay as they are. Therefore, if any brand, car, newspaper, school system or anything, wishes to remain solvent, it must do so in a "Right to Work" state

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